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As brewing is currently banned in Mexico (as a non-essential industrial activity), Heineken moved some production to Holland and then imported ‘Tecate’ into the States. Despite “Product of Holland” appearing in small type on the label, some punters in New York are suing for misrepresentation. They thought that Heineken were taking the pee, but found out that they are selling it too!

In December Barcelona’s Lionel Messi broke Pele’s record by scoring his 644th goal at the club. To mark the occasion, brand partner Budweiser sent out 644 personalised beers to some 120 keepers. Each had a number of the goal and an image of Messi celebrating to rub salt into the wounds. Flamengo’s Diego Alves got 21 while Iker Casillas and Anders Fernandez received 17 each. Reminds me of that joke “1st prize – can of Bud, 2nd prize – 2 cans of Bud.”

Backyard Brewery: published a stock update on Twitter dated 10th May. They are running a ‘Bare Bones Project’ where they brew small quantities of craft beer and sell it in cans. Contact on 01543 360 145

Beowulf: Phil Bennett is working as usual now building up supplies for opening pubs, with all his usual suspects being taken up well. He still has plenty of bottled stock to sell. Contact 01543 454 067

AJ’s in Long Acre St. reports that he is busily building up a stock of beers for the cask trade which he hopes will take off after May 17th, whilst continuing with his home delivery service which is still very strong. The tap room is opening in June and he is hoping to open it up midweek for groups . To top it all off his wife Charlotte has given birth to twins during lockdown, so his tally has increased to 6 kids thus ensuring a brewing dynasty for many years to come. Contact – 07860 585 911

And finally:  Running away from the Police does not count as ‘Social Distancing’!

Summer Newsletter 2021 continued

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